Marketing a Product Mind Map
 
 
 
 

Marketing a Product - Mind Map

Vor 2 Jahren publiziert von: MatchWare
 
 
  • Marketing a Product
    • Market objectives
      • Expand existing market share
      • Find and develop new markets
    • Product
      • Branding
        • Product identity
        • Corporate identity
      • Features
      • Quality
      • Packaging
      • Safety
      • Service and maintenance
      • Warranty
      • Accessories
    • Price
      • Strategy
        • Premium
        • Competitive
        • Penetration
        • Skimming
        • ...others
      • Retail price
      • Wholesale price
      • Discounts
        • Volume
        • Cash payment
        • Incentives
        • Upgrades
        • Online sales
        • ...others
      • Bundling
    • Distribution
      • Channels
        • Direct
        • Indirect
      • Types
        • Distributors
        • Wholesalers
        • Retailers
        • Internet
      • Warehousing
      • Order processing
      • Transportation
      • Customer support
    • Promotion
      • Strategy
        • Competitive edge
        • Unique selling points
        • Benefits
      • Personal selling
      • Sales promotion
      • Public relations
      • Events
      • Campaigns
      • Advertising
      • Testimonials
    • Upgrading
      • New features
      • Rebranding
      • Restyling
      • Repackaging
      • ...others
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